Marketing it more than writing it.

The title says it all.

Authors, in general, self-published authors, in particular, need to know three extremely important things if they are to have any financial success writing books:

1. Your book has to be worth reading.
2. You have to market your book, and to do that . . .
3. You have to know how to market your book.

If your book isn't, and/or you don't, you will join millions of self-published authors who sell far fewer than 50 copies, most of which will be bought by friends and family.

That's not a recipe for breakeven much less making money.

Until a couple of years ago, I had the cart way before the horse:

Write the book then worry about marketing the book.

I have a marketing background, how hard could it be?

Terribly-terribly-unbelievably-you-have-no-idea-hard, to which I will add, expensive!

I've made great progress learning the marketing side of writing/publishing The Unlived Lives of Raymond Quinn these past six or so months.

Enough to achieve breakeven, possibly make a little money?

Not even close nor will I until/unless I wisely, strategically spend thousands more. And this includes writing/publishing a sequel, fall 2025, followed by a threequel spring 2026. (Writing more books is a big part of marketing the first book.)

If you are about to or currently are writing a book, and have doubts about how to market your book, feel free to reach out to me.

I'm not a book marketing consultant, I have nothing related to book marketing to sell you. No cost to you for us talking, emailing; I'd be happy to help you however possible.

And if you don't believe you need help from others, you are one of two things:

1) A well known, highly regarded, successful author. Congratulations! 
or:
2) About to waste a lot of time and money with little or nothing to show for it.

​You have only so many friends and family.
​
​Good luck!